Is your business's digital presence working against you?
No real digital foundation yet, or a website, some ads and social media that were never built to work together? Either way, you're leaving growth on the table. I connect the dots: website, search, AI visibility and tracking, built in the right order so every piece makes the next one work harder.
- Prompt turnaround on enquiries
- No junior team, no handover
- MBA
- MSc
- Lean Sigma
- Enterprise analytics background (PMI, GSK, Unilever)
Brands worked with
~20
years of experience50+
global markets analysedMost growing businesses have more digital potential than they're realising.
Not because digital is complicated, but because nobody has put the right things in the right order, measured what's working, and connected it all to how the business actually grows.
Connect the dots. In the right order.
Whether you're starting from nothing or picking up a scattered set of channels, the fix is the same: build, or rebuild, in sequence, so each piece feeds the next instead of working in isolation.
Not every business needs all six today. A free audit tells you exactly where your gaps are and which one to fix first.
Get Your Free Audit-
01
Website
Your home base. Built to convert, not just exist. -
02
Analytics
GA4, GTM, Search Console, Microsoft Clarity and any bespoke platform-provided analytics. You can't improve what you don't measure. -
03
Traditional SEO
Be found on Google. Local and national. -
04
AIO: AI Search Optimisation New in 2026
Be found in AI answers: ChatGPT, Perplexity, Google AI Overviews. -
05
Google Ads
Amplify what's already working organically. -
06
Email Marketing, CRM & Social
Retain and nurture what you've built.
Websites, search and data, joined up from day one.
Start with the one you need now. Each is built so the others plug in later without starting again.
Website Design
- Custom design, not a template
- On-page SEO, schema and a fast mobile build
- GA4, Tag Manager and Search Console from launch
- Yours outright, launched in about four weeks
SEO
- Local SEO and Google Business Profile
- Technical SEO and site fixes
- Visibility in AI search answers
- Free SEO audit to start
Consulting & Analytics
- GA4 and tracking you can trust
- Google Ads, email marketing and CRM management
- AI search optimisation
- Business growth advisory




Work that speaks for itself.
Websites and SEO for your sector.
Five reasons businesses choose this over a freelancer or an agency.
Enterprise rigour, independent agility.
The same discipline used inside Unilever, PMI, GSK, Mothercare, SharkNinja and Costa Coffee, applied without agency overhead or a junior account team.
End-to-end capability
Strategy through to implementation and ongoing performance. No hand-offs. No gaps.
Genuinely data-driven
Every recommendation is rooted in data, not trends or gut feel.
Straightforward communication
No jargon, no fluff. You always know what's being done, why, and what the results are.
Flexible engagement
Project, retainer, or embedded contract, built around what works for your business.
A clear process. No surprises.
Discovery
A call to listen first, no pitch, no pressure.
Audit & Proposal
Clear, prioritised recommendations with transparent pricing.
Delivery
Work starts, with regular updates and honest communication throughout.
Measure & Optimise
Everything tracked. Regular reports. Continuous improvement.
AI is already inside your digital channels.
Google Ads optimises itself using machine learning. GA4 generates automated insights. ChatGPT and Perplexity are answering the questions your customers used to Google.
AI isn't coming. It's already here. The businesses that grow through it won't be the ones that use the most AI tools. They'll be the ones that combine AI with clear commercial thinking and a genuine understanding of their customers.
Every service. In detail.
Whether you need embedded enterprise analytics expertise or a hands-on digital partner for your business, here's the full range, service by service.
From the blog.
Practical thinking on digital analytics, AIO and what nearly 20 years in the industry teaches about building a digital foundation that actually works.
Enterprise experience. Personally applied.
JS Digital IQ is run by Jigar Savla, who started in digital analytics at Clydesdale Bank in 2006 and has worked independently since 2018, contracting for some of the world's best-known brands. Every engagement is delivered directly, with a specialist technical team for execution, not handed off to a junior account manager.
Ready to connect the dots?
Tell me where your business stands today, whether that's nothing built yet or a scattered set of channels, and I'll tell you honestly what to fix first.
Common questions.
The questions people ask before getting in touch.
Digital consultancy for growing UK businesses: strategy, analytics, search, AI search visibility, paid media, email marketing and CRM, and website delivery, delivered directly rather than through a delegated team.
Two groups. Owner-managed UK businesses that are serious about growing but have no in-house digital lead, and enterprise or agency clients who need senior analytics and delivery support on a contract basis for a defined piece of work.
Yes, throughout. There are no account managers and no juniors executing the work behind the scenes. That is the main reason clients choose an independent consultant over an agency, and it is the model this practice is deliberately built around.
With a conversation, then usually either a free AI Readiness Audit or a discovery call. Both exist to establish whether there is genuinely useful work to do here, before either side commits to anything at all. Neither is a sales pitch.
Every service has a clear starting price on the pricing page, and the exact figure is confirmed in a fixed written quote after a free call. Engagements run as fixed projects, monthly retainers or embedded day-rate support, with no long lock-in contracts.
Buckinghamshire, in the United Kingdom. Most work is delivered remotely across the UK, with occasional in-person meetings for London and Home Counties clients. International clients are welcome and have in fact been the norm throughout the enterprise work.